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- #4: How To Run Static Ads For Your Business
#4: How To Run Static Ads For Your Business
Rahul Issar
June 14, 2024
Hello 👋 Marketers!
Welcome to another week where I dive into another week of top performing creatives and one creative strategy to up your game.
Welcome to the new premium subscribers!
I’ve got some new templates and video scripts that I’ve leveraged for a couple of 8-9 figure brands that I’ve shared.
In this week’s issue:
🎨 Ads Breakdown:
Why the ad concept is working?
What you can do to improve the ad?
🧠 Tip of the week
🫵🏽 Template so you can create it yourself.
🎥 Loom breakdown:
Breakdown 3 top performing ads from clients
One new creative strategy process you can implement
🎨 2 Additional Ad Templates
✍🏽 1 Copywriting, brief writing or script writing tested example
Now let’s get to the good stuff…
Best,
Rahul
Estimated Reading Time = 5 minutes
✍🏽 Age Breakdown Ad
WHAT’S WORKING 🧐
Customer Desire: Based on your age group you’ll want different things from products. Showing how your product caters to different parts of someone’s life is how you’ll be able to increase your TAM through your creative.
Benefits > Ingredients: Talk about how your product helps the consumer rather than what’s in your product
HOW TO IMPROVE? 👨🔧
Customers: One way to improve this would be to use more customer images rather than models. Make it more relatable.
Reach out to your customers to understand how your product is changing their lives and implement that directly into your ad creative.
✍🏽 Explicit Ads
WHAT’S WORKING 🧐
Objects: Finding a creative way to get your product across without getting flagged by Meta.
Scroll Stopper: Choice of imagery is definitely a scroll stopper, some iterations of this could include having men hold it next to a ruler or next to another object showing the “measurement” component of this product/service.
HOW TO IMPROVE? 👨🔧
Product: The ad drives a lot of curiosity but still doesn’t educate the user upfront where they will be sent on the landing page front once they click the ad.
✍🏽 Reply To Story Ad
WHAT’S WORKING 🧐
Social Proof: This takes reviews to another level. Screenshotting your top performing comments from ads or story replies and then showing it in a wall of testimonials creates for great ad content.
HOW TO IMPROVE? 👨🔧
Product Showcase: Consider adding the product in the frame as customers might not fully understand what the product does.
Remarketing: The current creative will most likely speak towards someone who’s more aware of the brand. If this is running towards new customers the chances of converting them will be highly unlikely.
🧠 Tip Of The Week
How to make Static Ads For Your Business?
🧪 Let’s Work Together
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🎥 Loom breakdown:
One new creative strategy process you can implement
Breakdown 3 top performing ads from clients
🎨 2 Additional Ad Templates
✍🏽 1 Copywriting, Video script, or Hook Template
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